FOX on BD-J

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There are some that clearly feel (and possibly quite correctly) that PQ isn't enough to cause a mass market transition from DVD. A new value added must exist to entice people over to a new format.

Whether this is IME and extras remains to be seen. But, once again, the format war becomes a battle between the simple offerings of HD DVD available now, versus the potential offered by BD-J in the future.

Clearly Fox and Disney are sold on the power and potential of BD-J.

Thanks for the post. Really cool.

Gary