CableLabs Tru2way Application Blu-ray BD-J

[PaulGo]

CableLabs(R) Establishes OpenCable(TM) Project on Java.net

LOUISVILLE, Colo., Feb 12, 2008 (BUSINESS WIRE) -- In order to expand resources for tru2way application developers, CableLabs has established the OpenCable Project on Sun Microsystems' Java.net site.

Cable operators are delivering on their promise to deploy tru2way interactivity to consumers' homes in the form of tru2way-enabled set-top boxes which utilize Java-based applications. Time Warner Cable already has deployed nearly 600,000 tru2way set-top boxes and Comcast has made the commitment to deploy support for tru2way devices system-wide by the end of 2008...

... The tru2way brand is the cable industry's marketing identification of interactive applications for consumers. The tru2way term succeeds OpenCable Platform which will continue as the term describing the underlying set of technical specifications that support tru2way applications. Tru2way has foundations in MHP (Multimedia Home Platform) and is similar to Blu-ray Java (BD-J) both of which are also based on Sun Microsystems' Java platform. "Having such common standards allows application developers to draw from their existing knowledge base while providing cross-platform application development opportunities going forward," stated Mark
Coblitz, Senior Vice President of Strategic Planning for Comcast....

Full article at:

http://www.foxbusiness.com/markets/i...476400_15.html

[PaulGo]

I guess the use of BD-J instead of HDi will help establish BD-J as the best development platform for interactive media. I wonder how Microsoft is going to spin this?