Sony reports $1 bln annual loss

[tqmilymi]

Sony reports $1 bln annual loss, first in 14 years
Sony reports $1 bln annual loss, first in 14 years; sees more red ink this year

Yuri Kageyama, AP Business Writer
On Thursday May 14, 2009, 7:20 am EDT

TOKYO (AP) -- Sony Corp. reported its first annual net loss in 14 years and forecast a bigger loss this year, saying the pressure from sliding sales, competition in gadget prices and a strong yen was expected to continue.

The Japanese electronics and entertainment company said Thursday it lost 165 billion yen ($1.72 billion) in the January-March quarter, compared to a 29 billion yen profit for the same period the previous year. That brought its full fiscal year loss to a 98.9 billion yen ($1 billion).

Sony, which makes Bravia flat-panel TVs and Cyber-shot digital cameras, said it is closing three plants in Japan to help turn its business around. It is also in the midst of cutting 16,000 workers.

Sony said no quick recovery was in sight, projecting a 120 billion yen ($1.2 billion) loss for the fiscal year through March 2010.

It joins a string of other big Japanese corporations, including Toyota Motor Corp. and Hitachi Ltd., that have announced huge losses and bleak outlooks.

Also Thursday, Sanyo Electric Co. said it booked a net loss of 93.2 billion yen ($976 million) for the fiscal year, compared with a 28.7 billion yen profit the year before. It expects to turn a small profit of 7 billion yen this year.

Sanyo is being acquired by Panasonic Corp., which is also expected to announce dismal earnings Friday.

Analysts say Chief Executive Howard Stringer, who decided to center power in his position earlier this year by also becoming president, has yet to give details of a turnaround plan, including strategies and products.

Stringer, a Welsh-born American and the first foreigner to head Sony, has promoted four relatively young Japanese executives onto his managerial team. Representing the company's gaming and electronics sectors, they aim to take advantage of Sony's sprawling empire to differentiate it from a host of rivals such as South Korea's Samsung Electronics Co. and Taiwan's Acer Inc., which are better at producing cheaper products.

Sony's annual sales slid 12.9 percent to 7.73 trillion yen. Sales fell in all key markets: down 20 percent in the U.S., 17 percent in Europe and 14 percent in Japan.

Its fiscal year loss was a reversal from the 369.4 billion yen profit it had a year earlier.

Still, the loss was smaller than the company's forecast for a 150 billion yen shortfall. The result wasn't as bad partly because TV prices held up better than expected, Sony said. A one-time gain from a change in Japanese tax laws also helped, it said.

Sony continued to lose money in its game segment, where its PlayStation 3 home console and PlayStation Portable have struggled against rival offerings from Nintendo Co., the Wii and DS, as well as in some markets against the Xbox 360 from Microsoft Corp.

Koya Tabata, analyst with Credit Suisse in Tokyo, said the forecast was in line with what he had expected. Sony must in the short run fix its electronics inventory as one step in turning its business around, he said.

"In the longer term, we are all waiting for the PlayStation network business to deliver profits," he said. "But that depends on management."

Sony sold 10.06 million PlayStation 3 machines for the fiscal year through March, up 10 percent from the previous year. It also sold more PlayStation Portable machines, at 14.11 million during the fiscal year, up slightly from 13.81 million.

Sony is closing three plants in Japan by the end of December -- one for cell-phone cameras, another for video recorder parts and another for systems used for smart cards. After they are shuttered, the number of plants around the world will dwindle from 57 last year to 49.

The company said it was on track with its previously announced plan to reduce 8,000 of its 185,000 jobs around the world, and trim another 8,000 temporary workers who aren't included in the global work force tally.

Sony said it was raising its cost reduction efforts from an earlier 250 billion yen by March 2010 to 300 billion yen.

It said it had an operating loss in its core electronics segment because of the slowing global economy, price competition and a strong yen, which erased any benefits from better liquid-crystal display TVs.

In its movies division, home entertainment sales declined. They were not offset by some of its stronger motion picture releases, including "Hancock."

In its music business, Beyonce's "I Am Sasha Fierce" and AC/DC's "Black Ice" were among albums that did well during the fiscal year just ended.

Sony stock dropped 6.8 percent to 2,400 yen in Tokyo. Earnings were announced after trading ended.

[fatediesel]

The stronger yen is a big reason why a lot of Japanese companies are reporting losses. Toyota also used this as a reason for their loss. Throw in a global recession and it's no surprise these companies are reporting losses. Very few companies are reporting positive results.

[OrlandoEastwood]

A company loses money and they start crying. Boo hoo. I'll be buying my PS3 hopefully later this year if all goes well.

[Maximus]

Originally Posted by OrlandoEastwood

A company loses money and they start crying. Boo hoo. I'll be buying my PS3 hopefully later this year if all goes well.

Err, who's crying? I don't see them going to the Japanese government asking for a bail out, do you?

[OrlandoEastwood]

Eh, true.

[Sussudio]

Originally Posted by Maxpower1987

Err, who's crying? I don't see them going to the Japanese government asking for a bail out, do you?

lol! nice one max

[brettallica]

I don't understand how they're losing money like this. It seems to me that the PS3 is the best gaming system out there, and plus it has Blu-ray. They must really sink a lot of money into marketing and production to lose the kind of money they're losing. Just about all my gaming friends say PS3 is the best of the bunch for gaming; I have no personal experience in this matter, though.

I wonder how much (if any) the XBOX division of Microsoft is losing. Surely they're in the red, too.

[fatediesel]

Originally Posted by brettallica

I don't understand how they're losing money like this. It seems to me that the PS3 is the best gaming system out there, and plus it has Blu-ray. They must really sink a lot of money into marketing and production to lose the kind of money they're losing. Just about all my gaming friends say PS3 is the best of the bunch for gaming; I have no personal experience in this matter, though.

I wonder how much (if any) the XBOX division of Microsoft is losing. Surely they're in the red, too.

Virtually every sector of Sony's business had a bad year. Not many hit movies or big CDs. Flat screen TVs don't have a huge markup thanks to competition from companies like Vizio. They still lose money on every PS3, and game sales haven't been strong enough to offset this.

[mikejet]

They are reporting a loss. So is every other company! No big deal.

[sinister184]

could be worse.. but yeah that sucks

[HDTV1080P]

quote

"The additional four plants being closed by Sony includes its Baja California Mexicali factory, which is involved in LCD TV manufacturing, that will shut down in September. Previously it had announced the closing of four other plants."
http://www.twice.com/article/CA66582...?desc=topstory

[Uniquely]

Originally Posted by mikejet

They are reporting a loss. So is every other company! No big deal.

That's far from true. Many have just seen decreased profits and some have even seen increased profits. A billion dollar loss is never a small deal...

[bmr76]

sony is moving into the Kameyama plant in Japan that was built by sharp. This plant can make more than enough panels, so closing the other plants makes sense. The kameyama plant is state of the art and just opened.

[Kyo28]

Originally Posted by Maxpower1987

Err, who's crying? I don't see them going to the Japanese government asking for a bail out, do you?

TOUCHE!
A bit off topic but a lot of Japanese people I know act surprised when reading the news that the US government is bailing out US auto constructors with tons of tax-payer's money.

In Japan, if a company isn't doing well, then they need to fend for themselves (except for banks but that's the same verywhere).

[fatediesel]

Originally Posted by Kyo28

TOUCHE!
A bit off topic but a lot of Japanese people I know act surprised when reading the news that the US government is bailing out US auto constructors with tons of tax-payer's money.

In Japan, if a company isn't doing well, then they need to fend for themselves (except for banks but that's the same verywhere).

Not sure if this is resolved, but in March Toyota went to the Japanese government seeking a bailout. This article is from March, I couldn't find whether they received any money.

http://www.bloomberg.com/apps/news?p...K3g&refer=home

[steve1971]

Every major company is experincing a hit with the way the economic times are going so this really no big surprise. Just look at GM. They are fading out my beloved Pontiac at the end of 2010! Sony will be ok and they will rebound.

[PH3AR]

Originally Posted by mikejet

They are reporting a loss. So is every other company! No big deal.

+1

[fatediesel]

Panasonic reported a $4 billion dollar loss this morning. Same reasons as Sony, falling sales and strong yen. They expect to lose another $2 billion for the year ending March 31, 2010 as sales will continue to fall.

http://news.bbc.co.uk/1/hi/business/8051405.stm