Why is WB *STILL* releasing BDs with LOSSY Audio?

[DaViD Boulet]

Just to play devil's advocate, how do you know it's no harder and no more expensive? If a DD track already exists for a catalog title and a lossless one does not, surely it's somewhat harder and more expensive, even if only slightly.

Where do "lossy" tracks come from?

They come from lossless PCM masters.

Therefore, for every lossy audio track out there, there's a linear PCM master that was used to make it also on the shelf.

It's as hard as pressing a button to have that LPCM master encoded in TrueHD or DTS-HD. It's even easier just to do stereo or mono LPCM on the BD... which is an option that's 100% legitimate.