Sony doesn't know how to fight

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Originally Posted by Greenmatiz2

Are they at all concerned about winning this war?

Every Sony Blu-ray disk should have a sticker/flag on it that says, "You will not find this movie on any other HD format," or something similar to that.

The consumer needs to be reminded about this every time they see a big title like Pirates, a Bond movie, etc.

A lot of ads are "On DVD and Blu-ray disc", and even some are "On Blu-ray disc and DVD". The cases people see in the stores are obviously and clear emboldened with the Blu-ray logo, and usually have a sticker "For use only on Blu-ray Players and Drives" (or something like that).

I'd think "not available for other HD formats" would do two things:

Advertise the competition (there are other HD formats to consider?)
Taunt the competition

Neither would seem to be wise.

Gary