120Hz suck?

[grafpt]

I could not find a thread on discussion of opinions on 120Hz tvs...anyways,
I was in best buy a week or so ago looking for a new TV, I sat in their little super-high-def section and watched clips from some blu rays. It was all dandy until i noticed the frame rate being very smooth and "un-movie like" in my opinion. Up until this point id never watch anything on a 120Hz+ TV and wasnt ever sure the huge difference (beside making MSNBC lovers happy by making scrolling text sharper :P) So i guess I would like to know, Who Likes this? I think its horrible. Feature films mostly look they way they do bc they run at 24fps and that give its that "movie look" why take that away by increasing frame rate? reminds me of the pan'n'scan fullframes from vhs/ early dvd releases lol