Did Blu-ray end up winning earlier than expected ?

[Elandyll]

From our good friend Bill Hunt at the digital Bits, I will highlight the most revealing parts...

http://www.thedigitalbits.com/

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To be able to give you a better sense of what's going on, I've been making some calls to the various studios and support companies on the subject this week. So here's a bit of what I've learned...

First up, it seems that now that the format war is over, there's a lot of 'making nice' going on in the industry, especially between the studios that had previously been on opposite sides of the format dispute. I'm also told that the BDA and its various members are working to help studios that had previously backed HD-DVD get fully up to speed with regard to Blu-ray authoring and production (in some cases even specifically making room for them in replication lines), and also to ensure that there's enough replication capacity available to meet demand for 3rd and 4th quarter titles.

Each studio is currently busy planning and preparing its BD release slate for the rest of the year. I can tell you that there are a LOT of titles in the works for Blu-ray release later this year, but also that the general sense in the industry is that the floodgates are really going to start opening up in 2009, after the Blu-ray format is able to make its holiday sales pitch to consumers unopposed for the first time. In fact, I've learned that there are some very exciting titles set to debut in the 1st quarter of 2009. Unfortunately, we can't really talk about them right now, as specific titles, schedules and features are shifting around a lot at the moment. While many 2009 releases are already in production, that's still a long ways off in terms of actual release dates.
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So, while not being even close to the apocalypse scenario posted by some HD DVD fans, maybe, just maybe, the Blu Ray industry wasn't quite ready to see Tosh throw in the towel early 2008 ? The most interesting for me happens to be the "very exciting titles set to debut in the 1st quarter of 2009". Can't help thinking about Star Wars and LotR hehe.
But if it's only about Uni and Para, might mean TF, the Indiana Jones and such ? Gah, now I wanna know