Dark Knight BD sells 2 million in the US, 2.8m worldwide

[Grubert]

Warner has announced that over 2.8 million units of the Blu-ray of The Dark Knight have been sold.

Since it launched in December, this title has sold over 2 million Blu-ray copies in the USA and 850,000 in the rest of the world. In the US, over a million units were sold in the first week alone.

According to Dorinda Marticorena (Senior Vice-president, Worldwide Marketing and High Definition, Warner Home Video), the film also had a decisive impact on hardware sales. According to market surveys by Warner, one third of those who bought a PlayStation 3 in October-December 2008 stated that the publication of The Dark Knight on Blu-ray Disc played a role in their purchasing decision.

In 2009 Warner has no new Batman movie coming up, but the studio anticipates significant Blu-ray sales of potential blockbusters to be released during the year, such as Watchmen and Harry Potter and the Half-Blood Prince.

Source: areadvd (German)